The Fam Jam

Mum (Lyn)
The Commandant

Mum used to be a lawyer. Now she exercises her Type AAA tendencies on things like finding the perfect toilet brushes for the boat, and trying desperately to win arguments with a tween. The first one worked out okay, the second is a daily occurrence, and Lyn is not sure she’s winning.

Dad (Ian)
Skipper

Dad’s an accountant, and a rare one at that. He loves numbers. He also loves sailing, and anything Lyn cooks. He really loves drinking his first coffee of the day in the cockpit and watching the sun rise. In Lyn’s view, he completely underestimates the deliciousness of Tunisian carrots.

Kid #1 (Silas)
Dinghy pilot

Some kids learn to drive their first car at 14. Not Sisi. He learned to drive our dinghy. He loves zipping around in it. And once beat Nagambie back to the marina in the dinghy, just because he could. Sisi loves video games, chatting on discord with friends and all foods containing sugar. He’s super-helpful, except when he is tormenting his brother. Which, as I’ve told him many times, is not at all helpful.

Kid #2 (Cooper)
Deck hand, and hatch-crawler

CJ is our boy of big dreams, big hugs, big laughs, and big angry. He wears his heart on his sleeve and is always inquisitive. He’s super-affectionate, except when goaded by his brother. Then he’s super-mad. He loves tuna, liquorice, really super-clicky mice and whiz-bang keyboards. He doesn’t love when his mum is all cringey when she talks about the computer tech-thingamies that he likes. He is, instead, embarrassed. Imagine that. Best of all, he is still small enough to fit in one of the smaller hatches when we accidentally lock ourselves out of the boat.

 

Make it stand out.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.